5 min read

Sell Your Own Home with 4walls

It's never been easier to sell your own home, let's take a look at the revolutionary 4walls platform that gives you all the tools to manage the sale of your UK house.

Sell Your Own Home Sign and House

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Published on

October 26, 2023

Tired of Estate Agent Jargon? Want a transparent selling process? Do you feel you could sell your own home?

Well, at 4walls, we feel the same. That’s why we’ve built a revolutionary platform that gives UK sellers all the tools to manage your own sale. 

Brief Overview

First, we start with an incredible marketing package to make your listing stand out on the biggest property portals. This includes elevated photos, a professional picture showcase of your home and a floor plan. 

We then increase coverage with social media targeting that locates high-quality buyers interested in your home. This is something unique to 4walls. It’s done with very sophisticated tracking algorithms.

Second, our platform enables you to message, manage and negotiate all within the app. We go into more details about the platform below and also in our YouTube video above.

Third, the team of expert advisors is on hand if you need any advice or guidance throughout your sale. 


Our prices are some of the most competitive in the market. We charge £699 (with no hidden extras); that’s an average saving for a home owner of £3,390 vs. your typical estate agent fee (1.42%).

Platform overview

Let’s dive into the platform a little more. If you prefer to watch instead of read, press play on the video link above.

  • Creating your listing: In 4 simple steps, we create your listing. We ask for some basic information and automate your listing description to save you time and make it stand out. Just one of the many time saving tools that enable you to sell your own house with 4walls.

  • Calender Sync: Simply put in the times your free and buyers will only be able to book when you're available. It's super simple and means there's no back and forth on timing. Once they've selected a time you're free, simply accept (or reject) the viewing.

  • Edit in real time: You can edit your listing in real time. Need to adjust the description or change the photo order? Simply edit the listing and it will automatically update on your Zoopla, Rightmove and Prime location listings.

  • Qualify your buyer: Each buyer is asked a few qualifying questions; you can then see if they are a cash buyer, etc before accepting their viewing request

  • Manage all your viewings in one place: Scroll to my appointments on the home page to see all of your appointments. Easily see who’s visiting and when.

  • Messaging Hub: Once you’ve accepted a viewing request, you can communicate directly with your buyer. 

  • The Virtual Estate Agent is a chat feature that will answer buyers FAQs to speed up communication. There's no need to answer questions like, ‘Where’s the nearest station or school?’

  • Documents: We store all your documents in one place, so whenever we ask for anything, we’ll ask you to upload it here. It’ll make it super easy for you and our agents to access, so nothing gets lost in an email chain.

  • Negotiation: A simple flow that lets you accept, reject, or counter any offer.

If you want to understand what your property is worth - Book a valuation with the team. There’s no obligation and it’s free. 

If you’re keen to learn a little more about how you sell your own house, below are a few FAQs that our home owners ask -

Who manages the viewings?

We leave the viewings to you. The expert in any home is the home owner. We passionately believe the best person to show and sell their house is you. After all, you live in it, you know the area and all the best features in the house. All our tools make this stress-free to organise; everything is done through the easy-to-navigate app.

We’re here to help, whenever you need it. Whether that’s for hosting the perfect house viewing or qualifying a buyer. Please get in touch.

How do we value your home?

Our team of expert advisors uses tools that measure 24 billion data points and 32 million UK houses, so we can get an accurate understanding of your home. Including house type, sales history, internal and external plot size, EPC rating and many more comparable’s.

We then cross-reference this data with similar houses in the area. Taking into consideration recently sold, currently for sale and aggregated price fluctuations for the area.

Once we feel confident in our estimate, we’ll call at the designated time you have selected and get additional insight so we can get the most accurate price for your home. This is a crucial stage; we want to hear from you about the house and the area. Your expectations and reservations We would ideally ask for a video call to go through this. If not, we can wait for the professional photographer's photos before confirming the final valuation.

This is the point where our property experts get most involved in the process of selling your house. Once the valuation is approved, we leave it to the selling experts.

For a full overview of our package and what you receive when you list with 4walls, head to our pricing page.

If you’re keen to understand the 5 step process to getting you sold, head to our how it works page

In a real estate market crowded with convoluted processes and high fees, 4walls is a refreshing, transparent, user-friendly platform for those wishing to sell their own home. We offer a comprehensive marketing package, a user-friendly app and expert guidance, all for £699. 

At 4walls we focus on empowering homeowners to take charge of their selling journey. With a focus on simplicity and efficiency, we streamline every aspect of the selling process, enabling users to manage listings, communicate with potential buyers, and even negotiate offers seamlessly. By putting the power back in the hands of homeowners, 4walls redefines the home-selling experience, making it more accessible, cost-effective, and stress-free than ever before. 

We can’t wait for you to sell your own home with us. Get listed today!


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